Campaign In A Box: Life Insurance Retirement Planning (LIRP)

By | Business Cultivation, Life Insurance | No Comments

Initiating a marketing campaign can be difficult, but American General has made it easy with their Campaign in a Box. The campaign is equipped with many resources that would have taken weeks to create and gather on your own.

The campaign is broken down into 3 different sections. First is Promotions/Prospecting, Training Package, and Selling Strategies.

Promotions/Prospecting

Here you will find the resources to help you prospect. From pre-formatted text messages, tweets, LinkedIn and Facebook Posts, and even images you can use as a thumbnail for your social media post! If you have a blog, you can also use the pre-written blog content that highlights LIRP!

Training Package

Everything you need to refresh your memory or train any staff on the LIRP concept! Here you’ll find a strategy brochure, infographics to help you market, key talking points, and even a training video!

Selling Strategies

Take the guess work on how to approach the conversation with your clients. This section of the campaign is essential and will be key in helping you close more business. Here, you can watch a video and learn the “LIRP” pitch, find customizable PDF’s, and even an interactive sales tool – Life To The Max that you can share with your clients.

Click the links below to visit the Campaign in a Box Resource page from AIG and download the marketing materials below!

Campaign In A Box
Resource Page

Agent Only

Visit Resource Page

What Happens When Your Plans Don’t Work as Intended?

Consumer

Download Brochure

Will You Have Enough
Money to Retire?

Consumer

Download Infographic

All You Need to Know: LTC vs. Chronic Illness Riders

By | Business Cultivation, Life Insurance | No Comments

Did you know that the average couple retiring at 65 can expect to pay $220,000 in out-of-pocket medical expenses during retirement?

Many consumers don’t plan for these expenses, and aren’t aware how a serious medical impairment can jeopardize their retirement plans. In most cases, funds that were earmarked for retirement must now be accessed to pay for these unplanned expenses. By doing this, the client risks not having enough money to last them thru retirement. With many more people living past the age of 90, properly planning for these medical expenses can mean a world of difference to your retirement.

You can understand why it’s important to discuss how medical cost in retirement will be handled so that you can properly prepare your client with the best solution. But what exactly is the best solution? Which is better, a Long-Term Care rider or, a Chronic Illness Rider? These are questions that have no general answer as it depends on what your client’s needs and preferences are. Let’s look at each option a little closer!

ltc-chart

As you can see, Chronic Illness Riders and LTC Riders share similar characteristics. One of the differences is the payment type, Reimbursement vs. Indemnity. Let’s take a closer look at each one.

Reimbursement

Reimbursement products provide a benefit if the client meets the requirements of the policy and spends money on a qualified service.

The upside of reimbursement product is that client receive a benefit equal to their total cost, up to a predetermined maximum.

The downside is that there is a delay between when expenses are incurred and when the insured gets paid. The insured has to incur the expense, then collect and submit the receipt, then the carrier review and approves the receipts and finally issues the payment.

Indemnity

Indemnity products are those that provide clients with a benefit once they meet the requirements of their policy.

The advantage of an indemnity rider/product is that it does not require clients to provide proof that their benefit spending is related to the chronic condition. Therefore, the client can use the benefit to pay medical or non-medical expenses, or enhance his or her savings.

We encourage you to learn more about these options by downloading the resources below!

LTC vs. Chronic Illness Riders

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FAQ About LTC Riders

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Life Insurance Planning for Women

By | Business Cultivation, Life Insurance, What's Trending | No Comments

Did you know that women account for 85% of all consumer purchases including everything from stocks, computers, and automobiles!

Women today represent a diverse segment of the financial planning marketplace. Today, women hold a variety of roles, including entrepreneur, professional, head of household, and/or primary caregiver – just to name of a few. Today’s women are highly educated and more financially empowered than ever before.

Although these trends seem positive, women still have challenges that need to be addressed.

Earning Power & Retirement Savings

Women earn an average of $0.80 to every $1 earned by men in 2016. Due to this trend, women are saving less for retirement and are more likely to leave the workforce to care for children, parents, or disabled loved ones!

Longevity

Women statistically live longer than men and therefore have a greater concern about outliving their retirement assets. With a reduced earning power and limited retirement assets, you can see why longevity is a real fear. Did you know that 50% of women over the age of 65 outlive their husbands by 15 years yet often have less coverage than males!

Underserved

Only 36% of women surveyed said that they trusted their financial advisor, which explains that, while most women said they did not intend to leave their financial advisor if their husband died, within a year of being widowed as many as 70% actually did so!

Learn more about the opportunities within this market and check out the marketing resources!

Insurance Planning for Women
(Consumer)

Download Brochure

Life Insurance and Women
(Consumer)

Download Brochure

Protect The Ones You Love Flyer
(Marketing)

Download Brochure

What Women Need to Know
(Marketing)

Download Brochure

Financial Experience & Behavior Among Women
(Research Study)

Download Brochure

Total Market Approach: Women
(Agent Only)

Download Brochure

Focus On: Heart Disease

By | Life Insurance, Underwriting | No Comments

 Focus On: Heart Disease

This month, we focus on the #1 cause of death for both men and women in the United States: heart disease. Heart disease, or cardiovascular disease, is a collective term for various problems, including heart attack, heart failure, stroke, arrhythmia, high blood pressure, and many more.

According to the American Heart Association, more than 1 in 3 adults have cardiovascular disease, and while scientists and doctors continue to make significant improvements to modern medicine, the statistics on American heart health are still quite dis-“heart”-ening.

  • 34% of U.S. adults, or approximately 85.7 million people, are estimated to have high blood pressure (also called hypertension).
  • About 790,000 people in the U.S. have heart attacks each year, and of those, about 114,000 will die. Average age at the first heart attack is 65.3 years for males and 71.8 years for females.
  • Approximately every 40 seconds, an American will have a heart attack.
  • Between 2013 and 2030, medical costs of heart disease are projected to increase by about 100%.

Given how common heart disease is, it is very likely you will have at least one client with a heart problem come to you seeking life insurance coverage. And while the complexity of pre-underwriting such a major medical condition can freeze even the stoutest of hearts, fear not! FPG has created and given you access to the tools you need to not only pinpoint the client’s specific medical concerns, but also discover which carrier will offer the best underwriting class and premiums without asking too many delicate health questions. Our heart-related questionnaires will give us the information we need to get tentative quotes from our carriers so we can recommend who will give your client the best policy based on their needs.

Click on the links below, visit our website, or call your Case Manager or Marketing Director for more information today!

FPG Heart Disease Questionnaire

Download

FPG Heart Attack Questionnaire

Download

FPG Hypertension Questionnaire

Download

FPG Cardiac Arrhythmia Questionnaire

Download

source: American Heart Assoc., www.heart.org

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